Marketing

Marketing is a business function that focuses on finding a market for a product or service, and promoting and advertising to that market. It may include advertising, promotions and public relations, as well as research.

Three students at desk

Jackson College Offers the following degree options:

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Jackson College offers a certificate in marketing. This can be taken on its own, or coincide with a business or other degree. Most upper level marketing management positions will require a bachelor’s degree.

Job Opportunities

Pay

Pay varies by position and field; starting around $31,900, median wages of $55,700 annually.

Career Outlook

Demand for marketing specialists is expected to increase 32 percent in coming years.