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Overview
Program Options
About the Program
Career Outlook
Next Steps
Turn your passion for sports into a profession. Jackson College’s Sport Management program prepares students for careers in the dynamic and fast-growing global sport industry. Through hands-on projects, real-world case studies, and internship opportunities, students explore the business, cultural, and leadership sides of sport. Coursework develops skills in management, communication, marketing, accounting, and entrepreneurship. Graduates are well-prepared to transfer to a bachelor’s program in sport management or related fields such as business, law, or urban planning.
At Jackson College, we offer a wide range of degrees and certificates designed to help you achieve your educational and career goals. The following options are available within this program.
Prepares students for careers or transfer in sport management, business, and related professional fields.
The Sport Management program at Jackson College prepares students for careers in the global sport industry. The associate degree curriculum explores the cultural and business impact of sport through hands-on, real-world case studies and internships. This program develops strong skills in critical business areas of sport, including management, communication, marketing, accounting, leadership, entrepreneurship, and human resource management. Upon graduation with an Associate in Arts in Sport Management, many graduates transfer to a four-year university to pursue a degree in sport management, business, law, accounting, urban planning, or graduate studies.
Introduces the structure, governance, and business functions of the sport industry. Explores career opportunities and key management principles in sport.
Examines foundational leadership principles, styles, and skills necessary to lead individuals and teams in business and organizational settings.
Focuses on branding, promotion, sponsorship, and consumer behavior in the sport industry. Includes case studies and real-world applications.
Covers principles of public speaking, interpersonal and group communication, and message delivery for personal and professional success.
The Sport Management – Associate in Arts degree prepares students for entry-level opportunities in the global sport industry and serves as a transfer pathway to bachelor’s programs in sport management or related business fields. Students gain knowledge in leadership, communication, marketing, and the organizational structure of the sport world.
Graduates who transfer may pursue careers in sport administration, facility and event management, or marketing and promotions. The business of sports continues to grow, creating new opportunities across professional teams, athletic departments, and recreational organizations.
Creates and manages promotional campaigns, sponsorships, and brand engagement for athletic teams or events.
Supports daily operations of school or community sports programs, including scheduling, budgeting, and event planning.
Handles media relations, statistics, and publicity for college or professional sports programs.
Oversees facilities and programs for community recreation centers, fitness facilities, or sports leagues.
Understanding potential earnings is an important part of exploring career options.
Salary estimates are based on data from America’s Career InfoNet and the Occupational Outlook Handbook. Actual earnings vary by location, industry demand, business size, education, and experience. Check local job listings for the most accurate salary information.
Are you interested or have questions about this program? Fill out our form to get answers and learn how Jackson College can support your goals.
Want to learn more about Jackson College? Contact Admissions or schedule a virtual or in-person meeting to get personalized guidance, take a campus tour, and explore your next steps.
Ready to take the next step? Follow our step-by-step application process to start your journey at Jackson College and turn your goals into reality.